PaperRoute PR paperboy mascot on his red bikePaper Route PR

Fair questions, straight answers

Everything people ask before their first release.

What exactly do I get for $249?

One release delivered along the full hand-verified route for your metro, a matching Google Business post, and a 14-day proof report: every confirmed pickup with links and screenshots, plus AI citation checks before and after. If you need the release written, drafting is a paid add-on quoted with your order.

How long does the whole process take?

Delivery usually begins within two business days of your approved release, or on the release date you set. The proof report arrives fourteen days after delivery, which gives slower outlets time to publish.

Do you guarantee my story will run somewhere?

No, and you should hang up on anyone who does. Editors decide what runs. What we guarantee is honest delivery and an honest report. Over time, the route data makes every release smarter about which outlets respond to which stories.

What areas do you serve?

Sarasota, Bradenton, Lakewood Ranch, and Venice today, covering the Sarasota and Manatee County media market. New Florida metros open when their routes are verified, never before.

What is an AI citation check?

We ask ChatGPT, Perplexity, and Google's AI the questions your customers actually ask, like who is the best in your category near you, and we record whether and where your business appears. You get the before and after with screenshots in every report.

Can I write my own release?

Yes, that is the default. Write it, upload it, and we handle formatting for each outlet, delivery, and reporting. Our writing guide in Resources shows exactly what editors want.

What do you need if you write it for us?

Three things: your target release date, your logo plus any photos you want offered to editors, and the story you want published. We draft, you approve every word, nothing moves without your sign-off.

How does the agency white-label work?

Agencies and PR firms buy releases wholesale at $149 each with a ten-per-month minimum, or $1,200 per month for a block of ten. Reports come unbranded, ready to send to your clients under your own logo. Your clients, your brand, our route.

Is this just for businesses, or do nonprofits count?

Nonprofits are some of the most pickup-friendly stories on the route: events, drives, milestones, and volunteer stories are local news staples. The same pricing applies.

Why not just use EIN Presswire or PRWeb?

Use them if you need a national blast for compliance or investor reasons. They distribute; they do not get you read in your own town. Google devalues links inside syndicated releases, and press release domains are essentially absent from AI answers. Local pickups are the asset, and that is all we do.